Pitch Deck Teardown: Juro’s $23M Series B deck

Slides in this deck

The company used a 15-slide deck, which it shared with TechCrunch, making only some light redactions. All the slides are there, but the company blurred out part of its future road map and the actual numbers for the financials.

1. Cover slide
2. “It takes ~5 tools to process just one contract” — problem slide
3. “Initiating contracts in MS Word files compounds the pain” — problem slide
4. “We’re making contracts browser-native” — solution slide
5. “Companies are switching to Juro’s browser-native format” — traction slide
6. “ARR is at $XXm+, growing predictably and sustainably” — financial traction slide
7. “We‘re the only all-in-one system adopted by legal teams” — competition slide
8. “We have a repeatable GTM engine, driven by inbound” — customer acquisition slide
9. “While churn is trending strongly downwards” — retention slide
10.   “Our community of champions compounds growth” — customer slide
11.   “Helping us grow ARR with a land/expand motion” — go-to-market/market-expansion slide
12.   “We have an experienced team on board and engaged” — team slide
13.   “With a track record of capital efficiency” — financial highlight and investment partners slide
14.   “And a wider aim to become the default way to agree terms” — product road map slide
15.   Closing slide

Three things to love

There are a lot of really good things about the Juro deck, but the clarity of its story is a particular highlight.

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